Facebook has already authorization from U.S. regulator
the Federal Trade Commission to buy Instagram, a popular photo-sharing service
through mobile phones.
The social network, which is under scrutiny in its
performance in the mobile sector, will acquire Instagram to boost presence in
mobile services, where you need to capture the attention of more users and
increase advertising. One way to compete seriously with rival Google.
Earlier this year, Facebook had responsible stated
that sales were lower than expected, given the rise in the number of users,
with a substantial part using mobile devices like tablet or mobile phone to
access the social network, note the Lusa.
In April, Facebook made an offer to purchase the
Instagram 300 million dollars (238 million euros at current exchange rates) in
cash plus 23 million shares, a proposal valued at 750 million dollars (597
million euros), based on the closing value of the shares of social networking
on Wednesday, according to Bloomberg.
The Instagram is a photo application on popular smart
phones such as Apple, which lets users take quick snapshots, modify and share
with your friends.
In July, Facebook said it hoped to stay the operation
completed later this year.
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